Overview
Scatena Media Group engages independent copywriters on a per-project basis to produce written content for client communications and marketing initiatives. The Copywriter operates as an independent professional, maintaining their own business, tools, and client base.
Engagement Type: Project-based, as-needed
Scope of Services
Per engagement, the Copywriter may be retained to deliver defined project outputs, which may include:
- Website copy, including landing pages, About pages, and service descriptions
- Email campaigns and newsletter content
- Social media copy and content calendars
- Blog posts, articles, and thought leadership pieces
- Press releases and media advisories
- Brochure, flyer, and print collateral copy
- Taglines, brand messaging, and positioning language
- Campaign-specific advertising copy (digital and traditional)
- Video scripts, including promotional videos, testimonial frameworks, social media video content, explainer videos, and event highlight reels
- Donor-facing communications, case statements, and capital campaign messaging for nonprofit organizations
- Recruitment, enrollment, and community engagement content for higher education institutions and K-12 districts
Deliverable Structure
Each engagement will be scoped through a written project agreement specifying deliverables, timeline, revision rounds, and project fee. Work product is delivered on a per-project basis, not on an hourly or ongoing retainer schedule.
Qualifications
- Established independent copywriting practice or freelance business
- Strong portfolio demonstrating versatility across formats, industries, and audiences
- Ability to adapt voice and tone to align with established client brand guidelines
- Experience writing for both digital and print channels
- Experience developing scripts for video content, including short-form social media, long-form promotional, and testimonial-driven formats
- Understanding of SEO principles and how they apply to web and content writing
- Familiarity with the nonprofit, community organization, and mission-driven sector, including donor communications, fundraising appeals, and capital campaign messaging
- Familiarity with the higher education and K-12 landscape, including enrollment marketing, student recruitment, and education-sector communications
- Excellent command of grammar, AP style, and editorial standards
Preferred Experience
- 3+ years of professional copywriting experience (agency-side, in-house, or independent)
- Experience writing within brand voice frameworks and style guides
- Experience scripting video content across varying lengths and platforms, with an understanding of pacing, visual cues, and call-to-action placement
- Prior work producing content for nonprofit organizations, community-based groups, or social impact campaigns
- Experience supporting higher education institutions or K-12 school districts with written communications
- Familiarity with content management systems and email marketing platforms
AI Use Policy
Contractors may use AI-assisted tools as part of their professional workflow, subject to the following requirements:
- Confidential client information, proprietary strategy documents, and embargoed materials may not be entered into any third-party AI platform
- All deliverables must reflect original thinking, professional judgment, and strategic intent — AI tools may support but not replace the contractor’s own expertise
- Contractors are responsible for verifying the accuracy, originality, and quality of all work product, regardless of whether AI tools were used in its development
- Use of AI-generated content must be disclosed to Scatena Media Group upon delivery if it constitutes a substantial portion of any deliverable
- Specific AI use restrictions may be outlined in individual project agreements based on client requirements
Compensation
Project-based fees, negotiated per engagement based on scope and deliverables.
Inquiries
Please send a portfolio or relevant writing samples, along with your project-based rate structure, to info@scatenamediagroup.com with the subject line “Copywriter — Contractor Inquiry.”
